Infintech Designs published a case study that details the results of a digital marketing campaign conducted for a roofing services contractor operating in the northeastern United States. The case ...

Digital Marketing World Forum, the definitive exhibition and conference for senior marketing leaders driving the future of marketing technology. Covering AI, Data, CRM, Email, Automation, Digital ...

The primary marketing objective for this campaign was to engineer a high-impact launch that would generate authentic ...

The Fast Company Executive Board is a private, fee-based network of influential leaders, experts, executives, and entrepreneurs who share their insights with our audience. BY Martha Marchesi From ...

2002-04-05T17:19:13-05:00https://ximage.c-spanvideo.org ...

For a sense of the challenge of today’s incomprehensibly diffuse media ecosystem, consider the scope of activity in digital advertising within the Magic Kingdom alone. “In any given week, there are 4 ...

Over 80% of B2B marketers believe that case studies and customer testimonials were the most effective content marketing tools. 90% of buyers say that these are more persuasive in their purchase ...

LG Ad Solutions in partnering with iSpot released a study called "The Efficiency Curve". Among the takeaways is a TV ad strategy using more CTV wand less linear TV will lead to better ad campaign ...

Chief marketing officers should evaluate and synthesize success stories to learn from past marketing efforts, identify repeatable strategies, and demonstrate the return on investment (ROI) of their ...

Case studies are one of the most persuasive marketing materials in B2B. And, we can get you writing them. In ten minutes flat. Case studies have been around forever (mainly because they really, really ...

Rather than relying on conventional awareness formats, the initiative used the confined pause of a metro journey to surface ...