In today's data-driven world, businesses depend on the ability to transform raw data into meaningful insights. Business analytics is the process that enables organizations to make informed decisions, ...

Data is powerful, and professionals who know how to maximize it are in demand. At Michigan Tech, our business analytics students become experts who understand how to analyze and optimize both ...

Google Analytics is an incredibly valuable tool for businesses of all sizes. However, because of the complicated terms and metrics involved, it can be challenging to understand. This guide will ...

Welcome to the Department of Information Systems and Analytics! Students who choose to pursue one of our majors will find a world of career options awaiting them. We strive to give our students the ...

Meghan Gallagher is a Seattle-based freelance content writer and strategist. She has a B.S. in Marketing Management and a background in digital marketing for healthcare, nonprofit, and higher ...

Known as two of the foremost master’s degrees in business and marketing analytics, these 10-month programs immerse you in the exciting and fast-growing field of “big data.” Learn from well-respected ...

If there’s one thing that’s desirable for all businesses, it’s profit—or at least the struggle to attain and maximize it. In today's digital era, securing a solid ROI, establishing a brand and gaining ...

Big Data is growing, and that means businesses are looking for people like you to interpret information in order to improve efficiency. Our Business Analytics certificate will prepare you to interpret ...

The latter firm holds a lot of public rent data via clients such as Invitation Homes, LCOR and Berkshire Residential.

The MS Business Analytics - Online+ program enables students to get their Master’s degree via our new online+ modality involving the delivery of short, compelling videos that students can watch and re ...

A key question in the study of business analytics is, “What do the numbers say?” By providing the tools and skills needed for data-driven decision making, this dynamic program has application to ...

The Business Analytics minor is designed to prepare students for desirable and lucrative jobs in one of the fastest-growing areas in today’s global economy. Students will learn core concepts in ...