TUSK & ShiftCam have collaborated on the CINEMA // Series, a collection of 7 professional lenses and 8 cinematic filters for mobile filmmaking. Currently very much doing the business on Kickstarter, ...

Nikon is officially balls-deep in the cinema game. Not only has it bought Red, and launched the first co-branded Z Cinema camera in the Nikon ZR, the Big N has also announced that a line of dedicated ...

Brilliant at T1.3: Forging new expressions. Here begins a new benchmark for filmmaking. Ronkonkoma, New York--(Newsfile Corp. - June 3, 2025) - SIGMA Corporation of America, the US subsidiary of SIGMA ...

Zeiss is known for high-end lenses and now that extravagance (and expense) is extending to cinema. On Thursday, May 24, Zeiss announced the launch of the new Zeiss Supreme Prime, a collection designed ...

Cameras keep getting better. This is a good thing. It means that high quality cinematic cameras are available to more creative people than ever. Digital video cameras are now so good that they need ...

Canon has announced the launch of a new cinema camera and its widest ever Cine-Servo lens. The latest addition to the Cinema EOS range, the EOS C50 features a 7K full-fame CMOS sensor and DIGIC DV7 ...

The 50mm focal length has always been one of my favorites. On a full frame or Super 35mm camera a 50mm lens will act as a beautiful “normal” length lens, closely resembling the field of view of the ...