Details Color is one of the most influential features in determining our preferences. Beauty, as the saying goes, is in the eye of the beholder, and preferences differ from person to person. However, ...

Color compositions that artists find beautiful are also beautiful to the viewer Professor Shigeki Nakauchi's research team at Toyohashi University of Technology worked with researchers from the ...

We like to think that animals follow the crowd. If most of the group does something, surely the individual will copy. But what if the story is more complicated? What if the deciding factor isn't just ...

Walk into any children's clothing store and you'll see it immediately: the great divide. Blues, greens, reds, and blacks flood the boys' section, while pink and purple dominate the girls' area. But is ...

A research team led by Professor Shigeki Nakauchi of Toyohashi University of Technology conducted an experimental study of the color composition preferences of 31,353 participants, for a total of ...