Levi’s is introducing a new fit technology and subbrand on a global basis to its women’s jeans lineup this season, called Levi’s Curve ID, which adds the dimensions of curviness and shape to the ...

When I was in high school, we used to plot points on graph paper and then try to fit a curve with some plastic templates named in undoubtedly sexist terms as French Curves. There was also a flexible ...

Recognizing that the plus-size consumer is still underserved by mainstream fashion, the Fashion Institute of Technology hosted a forum Wednesday night titled, “The Business of Curves: Fashion’s Future ...

When Zara recently released its new “Love Your Curves” line of stretchy jeans, it received plenty of backlash in the process — not over the product itself but regarding its ad campaign, which features ...