Cognitive dissonance is a psychological term that describes the discomfort you feel when your beliefs don’t line up with your actions. Or it could refer to the tension of holding two conflicting ...

Cognitive dissonance is everywhere — but it’s not well understood. When we’re aware of it, it can be a powerful motivator for behavioral change and enhance insight. When we're not, it can cause us to ...

"We can be blind to the obvious, and we are also blind to our blindness." –Daniel Kahneman Cognitive dissonance, a psychological phenomenon first identified by Leon Festinger in 1957, refers to the ...

Cognitive dissonance is what happens when a person holds two sets of beliefs at odds with each other. The human brain doesn’t like logical inconsistencies, so someone experiencing cognitive dissonance ...

Do you ever get that nagging feeling of discomfort when your beliefs and actions don't quite line up? Like when you swear you'll stick to your budget but can't resist buying that new pair of shoes? Or ...

When “Barbie,” the movie, was released, I was convinced that I did not need to watch a film about dolls. It wasn’t until a colleague said that the film tackled the complexity of cognitive dissonance ...

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In 1934, an 8.0-magnitude earthquake hit eastern India, killing thousands and devastating several cities. Curiously, in areas that were spared the worst destruction, stories soon spread that an even ...