In conversation with Shaikh Shahid Ahmed, Founder and Director, Lattafa Perfumes I arrived in Dubai about four decades back from Pakistan and started working with my uncle at his perfume store, and ...
Lattafa uses a hybrid marketing strategy to stay connected with its customers Lattafa Perfumes Industries, a leading UAE-based perfume manufacturer for the past three decades, has a dynamic expansion ...
Arab-inspired fragrance brands are in the midst of what one might describe as a generational run. While the fragrance category at large has been booming since 2021 — most recently growing 6 percent in ...
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