AI, trust, wellness, value, authenticity and proof-led sustainability with real-world examples and brand action ...
In 2014, Experian Marketing Services released research identifying six distinct deal-seeking consumer segments. The ...
To me, there's always been a huge difference between going to a store like Target versus Walmart. Walmart is the store you go ...
Author Filippo Marchesani shows how algorithms shape every click and equips marketers with a practical, ethical lens for understanding digital behavior. COLORADO, CO, UNITED STATES, January 2, 2026 ...
Discover how behavioral modeling helps predict consumer actions using spending data, enabling businesses to refine targeting and enhance risk assessment.
This is a guest blog entry by Kyle Thomas, V.P. of Research at TipTap Lab and Ph.D. candidate, Psychology at Harvard University. While researchers can determine, quite easily, consumer behaviors from ...
"It seems we are massively entering a quarantine of consumption where we will learn how to be happy just with a simple dress, rediscovering old favourites we own, reading a forgotten book and cooking ...
A person can display behavior that seeks positive or negative attention. Both children and adults may display attention-seeking behavior. Attention-seeking behavior can appear as acting out, excessive ...
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