With the increasing importance of brand trust and visibility, marketing and brand leaders must manage reputation data as ...
How consumers discover and engage with brands is fundamentally changing. With millions now turning to AI search platforms for instant answers and recommendations, your brand’s visibility and ...
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Brand Protection 101: How to Lock Down Your Business Name
Ever thought about what would happen if someone else started using your business name? It’s not just annoying—it’s a real threat to your brand. Protecting your business name isn’t just a legal thing; ...
In this traditionally slower part of the event season, it’s a perfectly natural response to audit your business strategies and workflow as you make plans for the busy year ahead. But how much focus ...
The strongest paid search strategy builds on your brand’s unique value. Here, you control the customer experience and messaging, driving traffic that converts from search, via Google Ads. Your brand ...
In 2022, Twitter (now X) informed advertisers that their ads on the social network had been running on profiles that solicited child sex abuse materials. After the notification, Dyson, Mazda, Forbes, ...
During Black Hat Middle East and Africa 2025, Cyberani by Aramco Digital announced a new partnership with CTM360, the first ...
As brand visibility grows, so does the risk of bad actors exploiting your company’s name and logo online. Fake websites, impersonator accounts and counterfeit listings can erode trust quickly, and ...
In today's fiercely competitive market, a company's brand is not only a symbol of the image that it wants to portray, but also a reflection of its core competitiveness. Therefore, brand protection is ...
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