Google announced voluntary upgrades to Performance Max for for Dynamic Search (DSA) and Google Display (GDA) advertisers. Advertisers that upgrade to Performance Max could see a 15% - 20% increase in ...

Advertisers are questioning AI Max’s lack of granular landing page control compared to DSA, as Google confirms some gaps ...

The EU Commission announced recently that Parliament and Member States had come to a “swift political agreement” on the proposed Digital Services Act (DSA). The DSA aims to protect internet users by ...

An example of the updated DSA interface. Google announced this spring during the livestreamed Inside AdWords event that Dynamic Search Ads was getting a reboot. Tuesday, the overhauled interface ...