Although this isn’t news to any golfer serious about getting the most from their game — getting fit matters. Whether it’s for a new driver, wedges, irons, or a golf ball, having the right tools will ...

Titleist knows that custom fitting is a crucial element of getting the most from your wedge game, and to enhance to process even further it’s introducing its first wedge fitting app to improve the ...

The new Titleist Shop at Pinehurst (middle, behind tree) will be located adjacent to the resort's main clubhouse, driving range and Thistle Dhu putting course. Titleist announced plans to open an ...

Golfers know that some balls work for their game and that others just don’t. For some of us, there are lingering bad memories of balls that were too hard or too soft. There’s also an awareness that a ...

It is no secret that golfers who are fit for the proper equipment will perform better, and since the only piece of equipment you use on every single shot is the golf ball, getting fit for the right ...

A few months ago, I got to live out every golf diehard's dream: I got the opportunity to venture out to the Titleist Performance Institute to test out the new Titleist Vokey SM11 wedges and go through ...

As fitting has become more the standard way of buying golf equipment, the one category that still remains something of an afterthought is the ball, the one item you use on every shot. That obviously ...

Having played golf for something like 45 years, the one glaring omission from my CV is a ball fitting. I’ve had at least a dozen club fittings and know various chunks of my TrackMan data. As for the ...

The new easy-launching, super distance Titleist T400 irons are designed to provide moderate swing speed golfers with the most forgiving Titleist experience possible. Available for fittings February ...