Monique Danao is a highly experienced journalist, editor, and copywriter with an extensive background in B2B SaaS technology. Her work has been published in Forbes Advisor, Decential, Canva, 99Designs ...

These cryptic words, presented in a 468-by-60-pixel image, appeared 30 years ago in the online edition of Wired magazine. This first banner ad invited users to “click” in an era when advertising was ...

Banner advertising helps companies retain customers by bringing them back to a company's Web site faster and encouraging them to spend more. Total spending on Internet advertising now exceeds spending ...

For many businesses, big and small, the nostalgic approach and simplicity remain a strong tool in today’s overkill tech ad world. Aerial advertising accounts for 7% of the global ad market, with ...

Epom, a leading ad tech software platform, has released its comprehensive report on ad banner formats performance, geo, and device statistics. The report, based on extensive data analysis of DSP users ...