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  1. What Is a Marketing Strategy? - Investopedia

    Jun 3, 2025 · A marketing strategy is a comprehensive plan covering the four Ps of marketing: product, price, place, and promotion, and whose goal is to reach potential customers.

  2. Marketing Strategy: What It Is and How to Create One

    Dec 5, 2025 · What is a marketing strategy? A marketing strategy is an overview of how a business will articulate its key value proposition to its customers. Generally, a marketing …

  3. Marketing 101: A Step-by-Step Strategy Guide (2025)

    A marketing strategy is a long-term plan that outlines how a business will achieve its marketing objectives by understanding customer needs and creating a competitive advantage.

  4. What is a marketing strategy? Definition and examples

    A Marketing Strategy is all of a company’s marketing goals and objectives combined into a single comprehensive plan. Business executives draw a successful marketing strategy from market …

  5. Marketing Strategy - What Is It, Examples, Types, Components

    What Is A Marketing Strategy? Marketing strategy refers to an approach adopted by businesses that involves positioning, research, and goal-setting to promote their brand and reach their …

  6. How to Create a Marketing Strategy in 7 Steps - Semrush

    Sep 24, 2025 · What Is a Marketing Strategy? A marketing strategy is a company’s long-term plan to promote its products or services and acquire customers. It considers the company’s value …

  7. Marketing Strategy Archives | American Marketing Association

    What is a marketing strategy? A marketing strategy refers to an organization or person’s plan of action created to sell or advertise a product or service. It is fundamental to the overall business …